Brands hire me to help them achieve good growth. It's what I've been doing for the past 15 years running my ecommerce consultancy helping brands focus in on the work that delivers real ecommerce growth.

The one piece of advice I'll never give is to throw more money into Google or Facebook.
Instead, this is about figuring out what work will help drive real growth, unshackled from your ad spend. Customer-led Ecommerce Growth.

• Do you plan to increase organic traffic investing in SEO and creating content that resonates?
• Do you, rather than investing in more paid traffic, look at how you convert more visitors into buyers?
• Do you focus efforts on driving valuable repeat business through better post-purchase education and marketing or launching a product subscription model?
• Do you open up new collaborative channels, including affiliate marketing and wholesale, to expand audience and drive both brand awareness and sales?
• Do you have the tech and operational processes in place to support your growth + scaling objectives?

Clients, usually when growth stagnates or acquisition costs cause real concern, hire me to help figure out what needs to be done, what changes need to be made, in order to fuel growth with confidence. This involves gathering real customer insights and mapping customer-market-product fit across the buying journey. Fundamentally, it's about how people buy from people.

Change is key. It may mean you bring marketing in-house, review current agency performance or perhaps I'll manage the process working with you. Whatever the plan, let's figure out what needs to be done first as we begin building your brand for the long haul.