marketing strategy for
direct to consumer brands
customer-centred · data-informed · story-driven
“14 Conversion Experts You Should Be Following”
CrazyEgg.com
“32 CRO Influencers That Rule Optimization”
UsabilityTools.com
“World’s Top 25 Most Influential Conversion Rate Experts“
PPC Hero
“45 best CRO Experts to Skyrocket your website conversion”
GrowthFunnel
take ownership of your ecommerce marketing
Sharing 22 years of expertise building and growing customer-centred ecommerce brands
Clients hire me to provide expert guidance and insight on the ecommerce strategy, data and optimisation processes that grow store sales. Helping build ecommerce brands for the long haul.
My clients are ready to build and grow their brand in-house. It's my job to advance their team's skills, bringing structure and process to their work. To shift away from a focus on 'driving traffic' and to help build a better shopping experience through the use of data, marketing technology and the human touch.
Ultimately, it's about helping you deliver profitable, sustainable ecommerce growth.
Ian Rhodes
Ecommerce Growth Strategist
"He will help you understand your online customers better than you ever thought possible"
- Owen Whitehead - Head of Digital HSS Hire
ON REAL GROWTH STRATEGY
focusing in on where the money is made
ON THE VALUE OF RETENTION
COVERING ECOMMERCE RETENTION STRATEGY
ON PROFITABILITY
ARTICLES TO HELP YOU GROW SALES (WITHOUT TRASHING PRICES)
He is a true conversion guru who will help you understand your online customers better than you ever thought possible.
Owen Whitehead
HSSHire.com
When growth came the results were much greater than they would otherwise have been.
I highly recommend working with Ian.
Neil McLaren
Vaping.com
The work we have done together has seen our online business go from strength to strength driving more traffic to our website and yet reducing our cost per conversion.
David Winstanley
Pramworld.co.uk
When it comes to building a digital brand, there’s no one I trust more than Ian Rhodes.
Kathryn Aragon
Author of The Business Blog Handbook
Ian’s training showed us we have underused strategies in our arsenal, and gave us key take-away ideas to utilize in our businesses.
He is dedicated to help others be successful
Jason Clowes
Savage Marketing
He is an e-commerce professional with a depth of expertise and is a pleasure to do business with. I would not hesitate in seeking his consulting services again on another project.
Mathew Wade
Gossard.com
I'm sharing weekly actionable advice on how you master the use of data &
technology to achieve next stage growth for your ecommerce business
(there's never any pitching or spamming going on. promise.)